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Program Structure

Membership Tiers:


  • Basic (Free or nominal fee): Access to basic benefits like seasonal offers or newsletters.
  • Premium (Paid): Additional perks such as free delivery, exclusive discounts.
  • Family Plan: Multi-member accounts with added discounts.

Benefits for Members

Discounts & Offers:


  • Discounts on fresh produce, wholesome food, and healthy meal kits.
  • Seasonal sales and members-only promotions.


Exclusive Access:


  • Priority access to limited-stock items or new product launches.
  • Members-only cooking workshops, recipe guides, or wellness seminars.


Convenience Features:


  • Free or discounted delivery services.
  • Flexible subscription for regular delivery of fresh produce or curated meal boxes.


Rewards Program:


  • Points system for purchases, redeemable for free items or future discounts.


Sustainability & Community Engagement:


  • Members contribute to community initiatives like food donation programs or tree planting.
  • Discounts for using reusable bags/containers or supporting local farms.

Fostering Concern for the Community

Membership schemes designed to encourage a sense of community and promote concern for the well-being of individuals and social needs. 

For the Wellbeing Membership Scheme, this means implementing initiatives that enhance social, economic, and environmental well-being while involving members in meaningful ways.

Promote Local Sustainability:
  • Support local farmers, businesses, and artisans to strengthen the community’s economy.


Address Social Needs:
  • Contribute to food security, health education, and equitable access to nutritious food.

Engage Members in Community Efforts:
  • Encourage members to participate in volunteer activities and decision-making processes.